
The Importance of Investing in Staff Development at IACC-Certified Venues
Mark Cooper
Reading Time: 4 minutes
By Mark Cooper, IACC Securing Talent for the Top 1% of Meeting Venues Globally The hospitality and events industry has faced unprecedented challenges in the past few years, but one of the most critical issues that continues to impact businesses is the talent shortage. While many industries have rebounded since the pandemic, a recent 2024 AHLA survey shows that…
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IACC – Empowering Your Venue to Sell Better Meetings
Mark Cooper
Reading Time: 3 minutes
By Mark Cooper, IACC In a competitive marketplace where every venue is vying for the attention of meeting planners, standing out is no easy feat. That’s where IACC certification steps in. With its globally renowned standards and unique training opportunities, IACC helps your venue not only meet but exceed the expectations of event planners. Let’s explore how IACC membership…
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Exploring the Future of Meeting Rooms: Key Insights from IACC’s 2024 Report
Layton Rasco
Reading Time: 2 minutes
Exploring the Future of Meeting Rooms: Key Insights from IACC’s 2024 Report By Mark Cooper In the ever-evolving landscape of the meetings and events industry, staying ahead of trends is crucial for venues aiming to provide exceptional experiences. The IACC Meeting Room of the Future Report 2024 delves deep into the latest trends, challenges, and innovations shaping the future…
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4 Tricks for Bringing Your Offline Event Experience, Online
Georgia Hulbert
Reading Time: 3 minutes
By Anastasia Kurosh, FlippingBook Let’s face it, online events will never fully replace in-person experiences. Traditional event settings allow an opportunity to break away from the office routine, network, learn and promote your product in a natural, unobtrusive way. All of which can be a little more difficult to recreate in a virtual environment. Although online events remain a…
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Wine with a Heart – Swapping Passion Fruit Flavours for Passion for the Environment
Mark Cooper
Reading Time: 4 minutes
A Story of Supplier Excellence in Social Responsibility By Caihlin Durkin, National Accounts at Trinchero Family Estates & Georgia Hulbert, New York University Hospitality Student The story of the Trinchero Family Estates is one of the American Dream. In 1948, Italian immigrant Mario Trinchero brought his young family from New York City to Napa Valley and purchased an abandoned…
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Conferences & Meetings: Confidence, Data, Hope and more Data!
Mark Cooper
Reading Time: 3 minutes
Conferences and Meetings; It feels different… finally. By Mark Cooper, IACC I feel we are moving from the if stage, to the when stage as the business events industry sees a clear path to hosting conferences, meetings and training courses again at our excellent venues and in the safe hands of our incredible people. Finally! The global vaccine roll-out…
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Not Everything in the Past Becomes Irrelevant
Mark Cooper
Reading Time: 4 minutes
On March 10, I received an email from our long-standing research partner Development Counsellors Int. in New York City, to tell me that our recent survey data was cleaned and ready to review. At this time, I had a sense that our industry would be affected by COVID-19, but was still two weeks away from knowing to what extent.…
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The IACC Community Demonstrates Kindness and Compassion During the Coronavirus Crisis
Mark Cooper
Reading Time: 8 minutes
The impacts of the COVID-19 pandemic continue to devastate individuals, families and communities worldwide. The socio-economic fallout of the Coronavirus triggered lockdowns, resulted in a global recession and led to critical supply shortages. For many, social distancing became the norm. Life as we “know it” will undoubtedly change. For the foreseeable future, there will be no “business as usual”.…
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What Makes a Brilliant Meeting Venue? – 8 Key Considerations
Mark Cooper
Reading Time: 7 minutes
IACC recently launched its refreshed “Committed to Brilliance” venue excellence certification. The certification highlights IACC’s stringent criteria against which its members are measured. When selecting a meeting location, it’s key that planners can rest assured knowing that their chosen venue provides the levels of performance and support necessary to deliver an innovative and exceptional meeting experience – key to…
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Why sustainable event management is essential to success in today’s meetings and conference industry
Mark Cooper
Reading Time: 6 minutes
Making events sustainable has become essential for success in today’s meetings and conference industry. Sustainability grows increasingly more important as an evaluation criterion for meeting planners, and venues are often asked about their implementation of specific green initiatives as part of a bid. Venues are finding that initiating sustainable practices is as good for the bottom line as it…
Read More Recent Posts
- The Importance of Investing in Staff Development at IACC-Certified Venues
- IACC – Empowering Your Venue to Sell Better Meetings
- New Members 2025
- Enhance Your Venue’s Reputation with IACC Green Star Certification
- Experience the Future of Meetings at the IACC Asia Pacific Study Tour 2026
- IACC Learning: Expanding Your HR & Development for Employees
- Save the Date: IACC Americas Knowledge Exchange 2026 – New York
- Unlocking Your Venue’s Potential: Strategies for IACC Members
- Connect with Industry-Leading Suppliers at the Expert Supplier Pavilion | IACC Americas Knowledge Exchange 2025
- Knowledge Festival – Next Stop Sweden!
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